Sony targets women with advertising

I passed this ad this morning. Would you be compelled to buy a hoover if a women is naked holding a hoover? No. I personally do not think any naked women could get me to buy a computer.. maybe a naked man.. with the computer strategically placed... a cute male model.. NOT an IT guy.... I know they are playing with the slogan but I think they could have done something a little more interesting than naked women... boring... Think of Apple ads.. they are just really cool....
On Thursday, walking into the Sony store at the tech mall, I was the only women in the store. They have some wonderful accessories coming out but of course women do not know they exist because they are not entering technology stores. We did see a woman buy a sony computer but she bought it at the outdoor display not in the store...
I read a review about computers a few days ago where the journalist reviewed the new Sony laptop, apple laptop and a linux version. She said that she loved the Apple and would be getting it for her next computer. In her review she said that she liked the Sony but it had so much stuff but not the best for what she wanted (video streaming was one of the problems)
I agree with her.. I love both Sony and Apple but if I had to chose right now, I would choose the Apple computer because it is just easier and when you do not have hours to spend to figure something out, it is great to just be able to work on the computer to do things like this:
I did this with my Wacom board, my Imac And Adobe software...... The software to create this project is available for all computers we just need computers capable of handling the software and the file management for such a project.
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