Analyze Me Please
I just finished putting Google Analytics on my website www.sofiaverlag.com. I am not a computer expert but it is working. Thanks to Adobe and Apple, I am able to create a decent website and add all the scripts needed to keep track. Now lets see who visits my podcasts. I have not fixed the subscription buttons.. I will be doing that this evening after work... but for now, I will know if people are actually visiting Sofiaverlag.
I am going to be doing a seminar today for some lawyers about Google and the trademark law disputes they are facing in Europe and the US. I am at heart a technology geek and a legal geek and I just can't seem to escape the grips of geekiness... so I happily read all these articles yesterday about how the courts are treating Google... part of the problem comes because Google's legal department did not THINK. I know, that is easy to say now but come one... if you have a new product coming out and you are a big company like Google and have the money, you should be protecting yourself..... this is not a generic company where branding is not as important.. this is a company built on a brand name... so Google lost gmail in the UK and in Germany because they came out with the product without protecting the name.... that is a lesson to learn. I don't have money to run around the world protecting my brand but the Giants have no excuse... That was a painful mistake but hopefully they learned and will take extra precautions in the future. The other case law has to do with adwords.. but I have to go teach the seminar now, no more time to babble.
I am going to be doing a seminar today for some lawyers about Google and the trademark law disputes they are facing in Europe and the US. I am at heart a technology geek and a legal geek and I just can't seem to escape the grips of geekiness... so I happily read all these articles yesterday about how the courts are treating Google... part of the problem comes because Google's legal department did not THINK. I know, that is easy to say now but come one... if you have a new product coming out and you are a big company like Google and have the money, you should be protecting yourself..... this is not a generic company where branding is not as important.. this is a company built on a brand name... so Google lost gmail in the UK and in Germany because they came out with the product without protecting the name.... that is a lesson to learn. I don't have money to run around the world protecting my brand but the Giants have no excuse... That was a painful mistake but hopefully they learned and will take extra precautions in the future. The other case law has to do with adwords.. but I have to go teach the seminar now, no more time to babble.
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